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Marketing Mix
The four Ps
The 4Ps of marketing is a model for enhancing the components of your ‘marketing mix’ – the way in which you take a new product or service to market. It helps you to define your marketing options in terms of price, product, promotion, and place so that your offering meets a specific customer need or demand.
Product
Balloons made from petroleum.
Place
Website. World wide shipping.
Balloon stores in Solgaz. Planning expansion to other countries.
Price
Depends on the kind of balloon.
Metallic, special shapes and large ones = 10 balloons/30 sollars
Regular balloons = 10 balloons/10 sollars
Promotion
We make the best balloons and everyone knows it. We do not need promotion.
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