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Marketing Mix
The four Ps
The 4Ps of marketing is a model for enhancing the components of your ‘marketing mix’ – the way in which you take a new product or service to market. It helps you to define your marketing options in terms of price, product, promotion, and place so that your offering meets a specific customer need or demand.
Product
Balloons made from petroleum.
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Place
Website. World wide shipping.
Balloon stores in Solgaz. Planning expansion to other countries.
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Price
Depends on the kind of balloon.
Metallic, special shapes and large ones = 10 balloons/30 sollars
Regular balloons = 10 balloons/10 sollars
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Promotion
We make the best balloons and everyone knows it. We do not need promotion.
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